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Rosendahl

Rosendahl
Danish homeware brand Rosendahl began adapting wall clocks by modernist architect Arne Jacobsen into wristwatches after his death in 1971.

The watches evolved from a clock Jacobsen designed as part of his winning entry for the National Bank of Denmark’s headquarters.

Rosendahl also bought the rights to the iconic Picto watch, originally developed by Danish designers Steen Georg Christensen and Erling Andersen in 1984.

The first wristwatch to display the time as a pictogram, the hour is indicated by a dot on a rotating dial, while the minute hand moves as normal.

A company called Copenhagen Watch Group distribute the Picto. According to CWG director Peter Henriksen, several brands have previously failed to create its unique mechanism.

"The company that first produced it had huge success with the watch but it was difficult to control the disc," he said. "Eighty per cent of the watches were sent back and they went bankrupt."

Rosendahl re-engineered the design. "Many brands have since picked up on this," Henriksen said. "It's a very inspirational watch."

Rosendahl has recently launched the Picto with a mesh strap, adding to its contemporary range of timepieces with leather and rubber straps.